How to Manage Pricing & Discounts

Audience

Admin, Product Manager, Pricing Analyst

Prerequisites

Access to Product → Pricing and Settings → Markets

Status

General Availability

Overview

Pricing and Discount Management in MerchPIM lets you set standard (base) prices, promotional discounts, and tiered pricing for different customer groups or markets.

All changes sync automatically with Shopify, ensuring your storefront always reflects accurate, up-to-date pricing.

💡 Why Pricing Management Matters

Consistent and automated pricing helps you maintain profitability, ensure price accuracy, and support dynamic sales strategies.

MerchPIM’s pricing features allow you to:

• Set and schedule discounts with precise timing
• Maintain multi-market and multi-currency pricing
• Manage B2B or wholesale price tiers
• Sync pricing instantly with Shopify
• Track and report on price changes and performance

Centralizing pricing in MerchPIM gives you unified control across your catalog and all connected sales channels.

⚙️ How Pricing & Discounts Work

Expected: All configured prices sync with Shopify automatically within minutes after saving.

Steps

1️⃣ Set Base Price

Open a product and go to the Pricing section.

Enter the Price (standard selling price).

Expected: Price displays as the main selling price on the product page.

2️⃣ Add Compare at Price

To show discounts, enter a Compare at Price (original price before discount).

💡 Tip: Shopify displays this as a crossed-out price next to the discounted one.

Expected: Both prices appear side-by-side on the storefront.

3️⃣ Set Sale Dates (Optional)

If a discount is time-limited, set Start Date and End Date in the Pricing section.

Expected: Sale price automatically activates and deactivates on the defined dates.

4️⃣ Configure Multi-Currency Pricing

Go to Settings → Markets and enable Multi-Currency Pricing.

You can:

• Set prices manually per currency, or
• Enable Automatic Conversion using live exchange rates.

💡 Tip: Use manual prices for stable margins instead of relying on automatic conversion.

Expected: Regional storefronts display correct prices synced with Shopify Markets.

5️⃣ Set Tiered Pricing

For wholesale or VIP customers, go to Settings → Customer Groups.

Create or select a group (e.g., Retail, Wholesale, VIP).

Assign specific price lists or discount rates per group.

Expected: Group-specific pricing applies automatically when eligible customers log in or order.

6️⃣ Bulk Update Prices

Go to Catalog → Bulk Edit.

Filter or select products, then choose Update Pricing from the bulk actions menu.

Apply a fixed price, percentage increase, or discount across selected products.

Expected: All updates apply simultaneously and sync to Shopify.

7️⃣ Review Pricing Reports

Go to Reports → Pricing to view:

• Price changes over time
• Active discounts and promotions
• Average pricing per category or customer group

Expected: Reports show trends and campaign performance.

✅ Validate

After configuration, verify the following:

✅ Base and Compare at Prices display correctly on product pages

✅ Scheduled discounts activate/deactivate automatically

✅ Tiered pricing applies for correct customer groups

✅ Multi-currency prices display accurately across regions

✅ All price updates sync with Shopify within minutes

🔧 Troubleshooting

🌟 Best Practices

• Double-check Compare at Price values before activating sales.
• Use Tiered Pricing for B2B or wholesale channels.
• Keep variant pricing consistent to avoid confusion.
• Schedule price changes during off-peak hours to minimize sync load.
• Review Pricing Reports weekly for inconsistencies.

📈 Impact

💰 100% price consistency across all channels

🧭 Automated regional and customer-tier pricing

⚙️ 60% faster promotion setup and bulk updates

🧾 Summary

Pricing & Discount Management in MerchPIM centralizes all your pricing workflows — from standard pricing to automated discounts and multi-market synchronization.

With full Shopify sync and reporting, you can confidently manage promotions, price lists, and profitability from a single unified platform.

Updated on: 03/11/2025